Letterpress Date with Delphine & In to Ink

From the very start of my business I knew I wanted to work with Erika of Delphine Press. She is such a talented designer, savvy business woman, and her style is right up my alley. So this year I decided to go for it. The paper products and branding are some of my favorite things about Vallentyne Photography and for some unknown reason (that I am so thankful for!) I have always had a vision and picture in my mind for what I wanted the brand to look like. I think the key is to never question your style and not look at other people’s stuff too often because that just confuses your goals.

Now, knowing what I want Vallentyne Photography to look like and conveying that mental picture to a designer is a whole other story. As an artist, I am a photographer. I can’t draw and the fact that my descriptions of things are horrible is something I can be honest with myself about after years of misunderstandings! Seriously, you should see me go to the hairdresser…almost always a disaster! But that is a story for another day:) Today, I am just so happy that Erika hit the goal right on target! We had our press date yesterday with In to Ink and it was such a fun day for me. I love vintage letterpress machines, and have an amazing respect for those few people (artists!) who know how to operate the properly. I think there is something to be said for an artistic process with a human being still involved, finessing the process. We haven’t been replaced by machines yet!We had the pleasure of watching this amazing piece of machinery at work and also got to see the first glimpses of the new branding we have been working on for a while. Here are some of the images I took to share the process with you. Notice how gorgeous the letterpress and the paper is, the texture is like velvet. It is such a cool medium, you can even print on a tortilla!